Academic Difference Initiative Library Now Online

As part of AACI’s Academic Difference Initiative (ADI), a library of documents designed to identify the unique attributes and value of academic cancer centers is now available on AACI’s website. The documents, submitted by AACI cancer centers, focus on six areas— research, clinical care, education, economic impact, patient outcomes, and general cancer center information.

ADI is an ongoing effort and AACI welcomes additional contributions. For questions and to submit materials from your center, please contact Jaime Anderson.

Launched in 2015, ADI was conceived by Dr. George Weiner as his AACI presidential agenda. The initiative highlights the important and unique role academic cancer centers play in enhancing cancer research, clinical care, and education. It also aims to better explain the centers’ value to a broad range of constituents—patients, payers, policymakers, university leadership, community oncology partners, and the general public.

ADI is guided by an advisory committee of the board and a subcommittee of marketing and communications professionals from several centers. ADI Marketing and Communications Subcommittee members Laurel DiBrog (Roswell Park Cancer Institute) and Jeremy Moore (Fox Chase Cancer Center), are scheduled to deliver a presentation entitled, “Marketing the Academic Difference”, at the NACCDO/PAMN Annual Conference, Wednesday, April 19, in Lexington, KY. The meeting is hosted by UK Markey Cancer Center and UK Markey Cancer Foundation.